WILL CHRISTIE TALKS TO SUPERYACHT TIMES
SuperYacht Times catches up with Will Christie, founder of Christie Yachts, to find out what motivated him to set up his own firm, his predictions for the market in the coming years and how he believes Christie Yachts stands out from the crowd!
What differentiates Christie Yachts from the competition?
More than ever clients want a trusted advisor closely by their side representing their interests when they are purchasing, constructing, or selling a yacht. They expect this advice to add quantifiably to the process, rather than just being supplied information that they could get through a simple Google search themselves. Christie Yachts is a specialist in this area with two decades of experience, providing really focused, personal and expert advice.
For example, we aren’t a yacht management company trying to do yacht brokerage or a yacht brokerage trying to do yacht management – we will not be distracted by other services. Where we don’t offer a service, we will introduce clients to the very best fit for them in that area while clients will get the benefit of someone managing the entire process.
In yacht construction, it is also important to build up a team that will get the very best end-result for a client. That means putting together a team, with us at the heart coordinating everything, that has proper experience at the yard in question.
I believe that this bespoke approach will be a great benefit to clients who want to know they have the very best representation and advice, while not paying for services they simply don’t require.
Finally, we will be fully transparent about how we earn fees. Clients are very focused on this important matter in an industry where it is often not clear when and where the parties involved are making money.